There are so many businesses out there in your market that are grasping for your customer’s loyalty. Do you have a plan for keeping that customer loyal to you? If you are not sure what to do or are disorganized in any aspect of your business, customer relationship management might be the solution.
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Written By: Cliff on August 16, 2011 No Comment
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STEP ONE in any CRM Evaluation is to develop a list of CRM Requirements. Define Business Objectives If you aren’t careful, the process of gathering requirements becomes tactical and not strategic. Obviously every feature costs money. So it pays off to initially determine what you are trying to accomplish as a business. CRM is not [...]
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Written By: Cliff on August 14, 2011 2,431 Comments
STEP TWO of every CRM Evaluation is to select the right CRM implementation partner. We won’t bore you with the obvious details of due diligence. Instead, we offer a few “tricks of the trade” that will hopefully divide the sheep from the goats. CRM Due Diligence First, check out the partner’s website. If it looks [...]
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Written By: Cliff on August 13, 2011 2,027 Comments
STEP THREE of a successful CRM implementation is to select the appropriate deployment model. The Trend is toward CRM in the Cloud It is clear that the global CRM market is becoming more and more focused on Cloud CRM, aka On-line CRM. In 2010 Cloud Computing became the number one CRM trend. Salesforce.com has been [...]
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Written By: Cliff on August 12, 2011 952 Comments
STEP FOUR in a successful CRM rollout is to select the proper CRM software system. CRM Pricing and costs At the end of the day, it usually comes down to price. So why not start with this obvious point. Be careful though with the free versions, because over time you will surely want to upgrade. [...]
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Written By: Cliff on August 11, 2011 No Comment
STEP FIVE in a successful CRM project is having an adoption-oriented CRM Implementation. User Adoption is the Success Ingredient in CRM Projects Keystone Strategy penned an excellent paper on the value of end-user productivity and usability in ERP software implementations. They note that an AMR Research study has shown that merely 15% of employees are [...]
Written By: David Skinner on May 14, 2012
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Zoho CRM and Sugar CRM – Incredible business tools. You might have heard all kinds of information about both of these customer relationship management platforms and might be wondering which of these is the best for your company. The first thing to remember is that both Zoho CRM and Sugar CRM are amazing power tools [...]
Written By: David Skinner on May 8, 2012
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Written By: David Skinner on May 1, 2012
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When you are in business and need to evaluate CRM packages you have many options. This is why getting the correct CRM solution for your business or organization can be stressful. The good news for you is that we are here to help.
Written By: David Skinner on April 19, 2012
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In this article we consider the relative merits of Microsoft CRM as opposed to Sugar CRM. The comparison websites provide superficial differences but you have to ensure that you get bespoke solutions. Both these solutions have been classified under the unitary umbrella of the magic quadrant but they have specific qualities that add different aspects to their SFA operations.
