STEP TWO of every CRM Evaluation is to select the right CRM implementation partner. We won’t bore you with the obvious details of due diligence. Instead, we offer a few “tricks of the trade” that will hopefully divide the sheep from the goats. CRM Due Diligence within your CRM Implementation First, check out the [...]

  STEP THREE of a successful CRM implementation is to select the appropriate deployment model. The Trend is toward CRM in the Cloud It is clear that the global CRM market is becoming more and more focused on Cloud CRM, aka On-line CRM. In 2010 Cloud Computing became the number one CRM trend. Salesforce.com has been [...]

  STEP FOUR in a successful CRM project is to select the proper CRM software system. CRM Pricing and costs At the end of the day, it usually comes down to price. So why not start with this obvious point. Be careful though with the free versions, because over time you will surely want to [...]

STEP FIVE in a successful CRM project strategy is having an adoption-oriented CRM Implementation. User Adoption: The Key Ingredient in CRM Project Implementations Keystone Strategy penned an excellent paper on the value of end-user productivity and usability in ERP software implementations. They note that an AMR Research study has shown that merely 15% of employees are [...]

CRM: Solution for Keeping Customers You might already know someone who uses a CRM system in their business with much success. There are many reasons why they have made a choice to use CRM but,  perhaps the most important reason is customer retention. When you keep the customers you have happy they will continually do [...]