STEP FIVE in a successful CRM project strategy is having an adoption-oriented CRM Implementation. User Adoption: The Key Ingredient in CRM Project Implementations Keystone Strategy penned an excellent paper on the value of end-user productivity and usability in ERP software implementations. They note that an AMR Research study has shown that merely 15% of employees are [...]
Articles tagged with: CRM implementation
Having effective customer relationship management (CRM) means the customer is at the heart of your business. Today, CRM implementation can improve your customer satisfaction and improve the overall quality of your business. CRM best practices can be implemented at the basic level to improve all aspects of your business or you can choose to go smaller and limit the CRM implementation to focus on customer interactions like marketing, sales, and service. Following the CRM implementation should be well planned before you begin.