Contact management for small businesses is very crucial and definitely a big deal for every operation. It is often causing a big impact on every bottom line. That doesn’t come as a surprise at all. The reason for that is because the manner that lead management is conducted for every business — how you maintain connection with current and potential customers, track and manage sales and marketing data, and drive businesses to your company — is vital to a company’s overall income figures. The following paragraphs will deal with the pros and cons of two of the leading CRM solutions in the market.